Thursday, April 22, 2010

And Nation Shall Speak Unto Nation


Or possibly not, but here's an interesting article from yesterday's New York Times by David Brooks, in which he discusses research by Matthew Gentzkow and Jesse M. Shapiro of the University of Chicago Booth School of Business into purported ideological separation online.

Gentzkow and Shapiro found that the Internet is actually more ideologically integrated than old-fashioned forms of face-to-face association — like meeting people at work, at church or through community groups. You’re more likely to overlap with political opponents online than in your own neighborhood.

This study suggests that Internet users are a bunch of ideological Jack Kerouacs. They’re not burrowing down into comforting nests. They’re cruising far and wide looking for adventure, information, combat and arousal. This does not mean they are not polarized. Looking at a site says nothing about how you process it or the character of attention you bring to it. It could be people spend a lot of time at their home sites and then go off on forays looking for things to hate. But it probably does mean they are not insecure and they are not sheltered.

If this study is correct, the Internet will not produce a cocooned public square, but a free-wheeling multilayered Mad Max public square. The study also suggests that if there is increased polarization (and there is), it’s probably not the Internet that’s causing it.


Of course, you've got to get online first.

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